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“Digital Champions” with Michelle Calcote King from Reputation Ink

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Michelle Calcote King
Principal & President at Reputation Ink
Website Address: rep-ink.com

Each week on “Digital Champions”, our host talks to digital marketing experts across the country. This week our host speaks with Michelle Calcote King from Reputation Ink.

To learn more, visit https://www.rep-ink.com


What is your company Elevator pitch when talking about your company?

We are a public relations and content marketing agency for B2B professional services firms, including law, architecture, engineering and construction firms.


What is the biggest change in marketing that you see coming in the next 2 years?

Resumption of in-person events/meetings and how to blend the new digital experiences.


What is one tip that you would give when it comes to digital marketing?

Content is everything.


What is the main pain point that you solve for your customers?

Brand awareness.

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