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Digital

How Hickory Farms learned what customers want in their gift baskets by using search queries

Searches for terms like wine, wine gifting, and gift basket resulted in a 1,000 percent boost in traffic for the cured meat and cheese...

Pizza-Stuffed TikTok Puppets Introduced by Little Caesars

Life-size dolls packed with felt cheese and pepperoni star in a new social media promotion. Addison Rae, take a bow. TikTok's future stars might be...

Ad Brief: The Common Mistakes of Small Businesses

Operating a small business can create unique challenges that are not experienced by businesses of a larger size. Knowing these challenges before they happen...

Ad Brief: Creating Remote Work Culture

As COVID-19 continues to affect the way we work, companies everywhere are searching for ways to maintain a healthy work environment without in-person contact....

“Digital Champions” with Rob Riggs from Code Conspirators

On Digital Champions, our host unpacks the latest developments in digital marketing and discusses why they’re relevant, how to apply them, and where the...

Marketing and Beyond with Bob Mandell from the Stroke Recovery Foundation

On "Marketing & Beyond," our host speaks with marketing experts on the topics shaping the future of the marketing industry. From new technology to...

Marketing and Beyond with Ryan Hall from Black Valley Digital

On "Marketing & Beyond," our host speaks with marketing experts on the topics shaping the future of the marketing industry. From new technology to...

Ad Tech’s Targeting Revolution Will Be On Television

AMC Networks and Tubi are recent supporters of the new Digital Television Advertising Identifier Unified ID 2.0 cookie-free identifier, which is exploring new ways...

How Auto Trader boosted performance marketing by taking a test-and-learn approach

Auto Trader has partnered with AppNexus to improve click-based performance and maintain an increasingly competitive market share. In the context of an increasingly competitive automotive...

“More 2 Media” with John Biethan from Imagine Podcasting

"More 2 Media" is a show made for people in the world of marketing and media who want to grow their media knowledge. Interviewing...

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