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Ad Brief: What key concepts have brought you and your clients success?

With all of the changes that have occurred in the internet this year, it is good to know that some things have remained the...

Ad Brief: How have new technologies shifted the industry?

 Over the last few decades, marketing has undergone drastic transformations thanks to the massive growth of the internet in our day-to-day lives. The challenge...

Ad Brief: Facing Adversity

Companies around the world can relate to the shared adversity brought about by COVID-19, and through the experience many have learned great lessons. From...

Ad Brief: Being a Responsible Marketer

Marketing is not easy, it takes a lot of skill in order to understand what your client needs and when. While there are patterns,...

Ad Brief: Advice for the New Digital Marketer

As the world of digital marketing changes constantly, it can be intimidating to enter the field. From Facebook advertising to learning how to generate...

Ask the Expert: Traits of Success

Marketing can be a tricky field to navigate, while there are some universal truths for the most part every business is different in...

Ask the Expert: Tips for People Working in Digital

In this era, the world of digital is changing drastically and businesses are working hard in order to adapt and remain competitive. The rules,...

Ask the Expert: How will the future of your field evolve your business

The world of marketing and digital has gone through immense changes over the past few years, with COVID-19 only accelerating them as we enter...

Ad Brief: Marketing ROI

As the world of marketing continues to advance and change, many eyes are on ROI and its value to marketing. For Greg Dvorken from...

Ad Brief: Marketing Strategies for Local versus National Companies

No matter the size of the company, marketing is important. However the marketing strategies used can differ in how they are carried out between...

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