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“More 2 Marketing” with Rachel B. Lee from Standout Authority

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Rachel B. Lee
Co-Owner and CMO at Standout Authority
Website Address: www.standoutauthority.com

“More 2 Marketing” is a show made for people in the world of marketing and media who want to grow their media knowledge. Interviewing experts around the country, “More 2 Marketing” is the place to go for tips, tricks and entertaining quips to take your business to the next level.

This week our host interviews Rachel B. Lee from Standout Authority. To learn more, check out https://www.standoutauthority.com.

What is the biggest change in marketing that you see coming in the next 2 years?

The biggest changes will be Web3, decentralization, all about personal branding, and more focus on the creator economy.

Are their any trade organizations or groups that you belong to?

Yes, I belong to lots of entrepreneur groups, McCombs Alumni, and Empowering Women Leaders Austin.

What is your biggest pain point when it comes to digital advertising?

We don’t do paid advertising.


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