CEO/Co-Founder at The Email Agency
Website Address: https://www.theemailagency.com
Each week on “Digital Champions,” our host talks to media experts across the country. This week our host speaks with Josh Kropkof from The Email Agency. To learn more, check out https://www.theemailagency.com.
What is your company Elevator pitch when talking about your company?
We help ecommerce businesses scale to six or seven figures per month with direct response email marketing.
What is the biggest change in marketing that you see coming in the next 2 years?
A fusion of modern branding with more classic direct response methods because as consumers expand to more platforms they also desire a more personalized experience
What is one tip that you would give when it comes to digital marketing?
Focus on growing an email list and raising the value of that asset over time
What is the main pain point that you solve for your customers?
Generating new customers and repeat business. Making more profit from every customer. Helping them make their email list the profit center of their business. We offer everything from full-service done-for-you email and SMS marketing, to training their in-house team to do it themselves, and several other in-between solutions where we work together with their team to implement high-converting email marketing systems.
What excites you the most about your industry?