Priyanka Bohra
Director of Marketing and Business Partnerships at SellerApp
Website Address: https://www.sellerapp.com
Each week on “Digital Champions”, our host talks to digital marketing experts across the country. This week our host speaks with Priyanka Bohra from SellerApp.
To learn more, visit https://www.sellerapp.com
What is your company Elevator pitch when talking about your company?
SellerApp’s AI-powered e-Commerce Intelligence platform helps sellers and retailers maximize their potential on the biggest global marketplace – Amazon. SellerApp uses next-gen AI and ML models to help businesses drive profitability in a simple SaaS interface. A part of Amazon Advanced Advertising Partner Network, we work with 18000+ sellers worldwide.
What is the biggest change in marketing that you see coming in the next 2 years?
Consumers will step into virtual reality (VR) and augmented reality (AR) experiences.
Social media will continue to one of the most common marketing platforms
Voice Ecommerce
Conversational Marketing
Omnichannel Marketing
What is one tip that you would give when it comes to digital marketing?
Targeting the right buyers with powerful branding is the best strategy to grow your digital presence.
What is the main pain point that you solve for your customers?
Amazon sellers need numerous metrics to make the right decisions for getting better sales. This starts from choosing the right keywords to creating powerful advertising campaigns. SellerApp’s suite of tools and experienced team helps sellers make data driven decisions that result in better visibility and higher conversions for them.
The main pain point that SellerApp solved is advertising effectively on Amazon. On an average there are 2700 new sellers signing up to Amazon on a daily basis. The competition is cut throat and creating strong PPC campaigns is essential to get good sales. SellerApp’s platform helps you get the right data to make informed decisions.
