Each week on “Digital Champions,” our host talks to media experts across the country. This week they sit down with Jean Criss from JeanCrissMedia.
To learn more check out https://jeancrissmedia.com.
What is the main pain point that you solve for your customers:Help then grow their business. Devise business strategies. Devise media and marketing strategies and plans. Execute and manage various media and marketing productions. Offer other services.
What is the biggest change in marketing that you see coming in the next 2 years?: In regards to changes I am expecting, I see two areas: Social media conversions and AI & digital. In reference to social media, there are a lot of new features that are coming out with a lot of different apps such as TikTok Business, Twitter for Business, Instagram, Facebook, etc. They employ a variety of features that are generic across platforms that you need to understand in order to apply them to your base. With AI and digital, there are a lot of sustainable business solutions that can be extended, lots of visual type applications.