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“Digital Champions” with Vanessa Castillo from VCV Agency & The Rich Girl Mindset

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Vanessa Castillo
Founder & CEO at VCV Agency & The Rich Girl Mindset
Website Address: vcvagency.com & therichgirlmindset.com

Each week on “Digital Champions,” our host  talks to media experts across the country.   This week our host speaks with Vanessa Castillo from VCV Agency & The Rich Girl Mindset. To learn more check out vcvagency.com & therichgirlmindset.com


What is your company Elevator pitch when talking about your company?

VCV is a creative collective helping businesses expand their brand awareness and online presence through authentic content marketing and digital storytelling, and TRGM is a women’s empowerment platform intended to jolt women to step out of their comfort zone and into their power through a private coaching community, workshops, in-person retreats and events, and free resources like the TRGM Talk Show.


What is the biggest change in marketing that you see coming in the next 2 years?

We’re going to continue going into this realm of digital storytelling and building connections, and I think what people are going to have to start leaning into more and more is COMMUNITY BUILDING…


What is one tip that you would give when it comes to digital marketing?

Focus on your dream clients. Who are you trying to CONNECT with through your marketing? Hone in on that truth, and the rest will fall into place.


What is the main pain point that you solve for your customers?

I help entrepreneurs pull back the layers and create ab alignement between self, biz and online presence that truly attract their dream clients because we focus on the WHO, bot the WHAT. & people love to connect with the WHO. Building Real Connections with their audiences is what’s all about. Making others feel known, seen, heard.


What excites you the most about your industry?

 

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