Each week on “Digital Champions,” our host talks to media experts across the country. This week they sit down with Zach Parker from ProSource Media.
To learn more check out prosourcemedia.net.
What is the biggest change in marketing that you see coming in the next 2 years?: Big data will have a resounding impact on the marketing industry. The companies that can leverage this data the best will be the biggest tech companies emerging, particularly in the fields of AI.