Heather Tyo
President at Dot Your I, LLC
Website Address: https://www.dotyouri.com
On “Marketing Champions,” our host speaks with experts within the marketing community. This week our host speaks with Heather Tyo from Dot Your I, LLC.
To learn more check out https://www.dotyouri.com.
What is the biggest change in marketing that you see coming in the next 2 years?
I believe we are going to see an increased need to be authentic in our messaging and delivery methods. Consumers (especially those in their late teens and early 20s right now) are savvy to and exhausted by automated, formulaic marketing approaches and want to deal with companies that are genuine in both their marketing and their products/services.
What makes your company unique?
We provide personal service and customized marketing packages for the ‘little guys’ of the nonprofit and small business world. It allows our clients to have a large arsenal of experienced professionals and possibilities at their fingertips, all working together in coordination, at a price they can afford and in packages they customize for their specific needs.
