CEO at GoatCloud Communications LLC
Website Address: https://goatcloud.com
Each week on “Media Champions,” our host talks to media experts across the country. This week our host speaks with Cliff Rohde from GoatCloud Communications LLC.
To learn more, check out https://goatcloud.com.
What is the biggest change in marketing that you see coming in the next 2 years?
Increased use of AI
What is one tip that you would give when it comes to digital marketing?
Hire someone competent
What are the major challenges that you (and/or other advertisers) face today?
Complexity in and sophistication of the platform.
How is the trend towards streaming television (CTV) impacting your advertising strategies?
It makes ad placement more possible for smaller advertisers.
What are the most effective advertising tactics and/or media for your company?
PPC, Word of mouth