Owner at See Worthy Consulting
Website Address: https://seeworthyconsulting.com/
Each week on “Social Champions”, our host talks to social media experts across the country. This week our host speaks with Casey Morris from See Worthy Consulting.
To learn more, check out https://seeworthyconsulting.com.
What is the biggest change in marketing that you see coming in the next 2 years?
User privacy. While most of us, as consumers, consider this a good thing, it creates challenges for marketers. Not only does it reduce our ability to target ads but also to measure results. We will have to continue to come up with new ways to reach our target audience and track results.
What is one tip that you would give when it comes to digital marketing?
Put yourself in the shoes of your target audience. What would you want to see or learn about your business?
What is your favorite marketing software that you utilize?
I don’t currently use any but think HubSpot is one of the best.